Once upon a time, Chinese tourists cross-border shopping across the globe, blowing up a burst of overseas "sweeping tide." But nowadays, with the improvement of health awareness and the improvement of personal wealth, simple cross-border shopping and sightseeing can no longer meet the needs of Chinese people. In contrast, people are more willing to take some of the funds to invest in health, so overseas medical tourism has become a new trend.
Overseas medical care is a form of tourism that combines tourism and health services. It includes physical examination, plastic surgery, genetic screening, postoperative rehabilitation, treatment of chronic diseases, and severe referral treatment.
This model is relatively mature in foreign countries. For example, in developed countries such as Europe and the United States, many hospitals have international patient offices and multilingual medical professional translators. The medical procedures and models are relatively mature. In China, overseas medical care is still a new industry, but its development momentum is rapid, mainly because the incidence rate in China is getting higher and higher, the contradiction between doctors and patients is getting deeper and deeper; the middle and high net worth people are more and more, and the medical resources in China are coming. The more limited; the patient's global vision is getting stronger and stronger, and health investment is growing.
"In recent years, Chinese residents' consumption has presented many new features: more emphasis on service consumption, the pursuit of quality improvement, the transformation to personalized, diversified consumption, with domestic medical expenses as the reference, the average treatment cost in the United States is higher than China 3 -4 times, European countries are 30% higher, and the average cost of overseas medical treatment for Chinese people is 150,000 US dollars. Although expensive, the number of people going abroad for medical treatment has increased. According to company statistics, in July 2016, Yingke Tourism overseas medical examination products went abroad for medical treatment. The number of tourists has increased by three times compared with the beginning of the year, which shows that medical tourism services have ushered in a large space for development.†Wang Wei, head of Yingke Tourism Overseas Medical Center, told reporters.
It is understood that Yingke Tourism, as the most popular overseas medical tourism industry, adheres to the customer-centered, one-stop service platform for middle and high-end customers to build overseas health care, medical examination tourism, overseas pension and overseas investment and home ownership. Overseas medical tourism is a travel service that focuses on medical care, disease and health, rehabilitation and self-cultivation, and integrates overseas medical and tourism content to provide consumers with one-stop services. The Yingke team has many years of experience in the tourism industry and has accumulated extensive tourism resources both at home and abroad. It is now based on health checkups, spa treatments, medical beauty, early cancer screening, stem cell therapy, and micro-plastic services.
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